Discover Jamaica: Where to stay, play, and fly

Say wha’ gwaan to Jamaica!

Wha’ gwaan! We’re here to tell you all about the land of reggae rhythms, sun-kissed beaches, and vibrant culture – Jamaica!

With its warm spirit and captivating beauty, this Caribbean gem beckons over 240,000 UK travellers a year. From adventure seekers to beach lovers (and foodies!), everyone will find this island truly charming – they’ll be aching to return before they’ve even left.

Island insights

	Average Temperature: A delightful 25 to 30°C year-round.		Currency: Jamaican Dollar (JMD).
	Popular times to visit: July – August or December – March.		Language: English is the official language, but you’ll also hear vibrant Jamaican Patois.
	Famous Export: Apart from reggae, Jamaica is known for its world-class coffee and rum.		National Dish: Ackee and Saltfish - a savoury combination of fruit and salted cod.

Sun, sea and so much more

Jamaica is a playground of unforgettable experiences. Whether you’re craving adrenaline-pumping adventures, cultural discoveries, or serene relaxation, this island paradise has something for everyone.

Here are some must-do activities to make your Jamaican getaway extraordinary.

For the adventurers

Visit Dunn’s River Falls

Climb the cascading waterfalls in Ocho Rios for an unforgettable adventure.

Raft on the Martha Brae

Drift along the scenic river on a bamboo raft guided by a local.

Discover the Luminous Lagoon

Swim or take a boat ride in glowing bioluminescent waters near Falmouth.

For the culture lovers

Explore the Bob Marley Museum

Pay homage to the reggae legend in Kingston.

Visit Rose Hall Great House

Explore this historic plantation house in Montego Bay, famous for its haunted past and stunning views.

Head to National Gallery of Jamaica

A showcase of Jamaica's artistic heritage, featuring traditional and contemporary local works.

For the food and drink connoisseurs

Enjoy the One Love bus bar crawl

Discover Negril’s vibrant bar scene with reggae tunes and local vibes.

Tour Appleton rum estate

Visit one of Jamaica’s oldest distilleries and sample world-class rum.

Visit a Jerk Shack

Savour the authentic flavours of jerk chicken, pork, or fish grilled over pimento wood for that classic Jamaican smoky flavour.

Stay in style

The premium feel in Jamaica doesn’t stop at its pristine beaches and amazing eateries – it’s full of wonderful places to stay too.

JOIA Rose Hall by Iberostar is the place to be if you’re searching for an all-round premium getaway on this Caribbean island. It’s a five-star, all-inclusive, adults-only beachfront complex nestled on the northern shore. Let’s take a look at what they offer.

Stunning suites

Eight amazing suite types to choose from, with views of the ocean or pool and some even including a butler service.

Luxury services

Pillow menu, butler service, complimentary Wi-Fi, and 24-hour room service.

Unmissable eateries

Sample local or international gastronomy at one of the 5 restaurants.

Wonderful location

Based in Montego Bay, only 15 minutes away from the airport.

SPA Sensations

Unwind and relax with exclusive services, therapies and massages.

Aliveness programme

A range of complimentary wellness activities.

Protect nature, one stay at a time

You can rest assured that JOIA Rose Hall by Iberostar cares about the beautiful island they call home. Responsible tourism is at the heart of what they do – here’s what they’re up to help protect Jamaica, support local communities and still provide you with a luxury experience:

Discover more about JOIA Rose Hall by Iberostar

	Free of single-use plastic since 2020.		Will be waste-free in 2025.
	Will be 100% responsible seafood consumption in 2025.		Improving coastal health by protecting coral reefs.
	Will become carbon neutral by 2030.		Contribute to socio-economic development.

Jet to Jamaica any day of the week

Virgin Atlantic have daily and direct flights to Jamaica from London Heathrow, making it as easy and seamless as possible for you to visit this stunning island.

Secure flights to Jamaica with Virgin Atlantic Flightstore

Flights to Jamaica

*Direct flights

28 October – 29 November: Mondays and Fridays.
2 December – 22 February: Mondays and Saturdays.
From 24 February 2025: Mondays, Tuesdays, Thursdays, and Saturdays.

*Indirect flights

5 November - 20 February: Tuesdays, Thursdays, and Sundays. Flights will include a short touchdown in Nassau.
30 October - 30 November: Wednesdays and Saturdays.
4 December - 21 February: Wednesdays and Fridays. Flights will include a short touchdown in Turks & Caicos

The Premium experience starts in the clouds

Flying premium with Virgin Atlantic is all about starting your trip in style – it’s the little extra touches that are bound to put a smile on travellers' faces.

Upgrade to Premium with Virgin Atlantic Flightstore

Whether it’s taking the first bite of a flavoursome meal and then debating if you’re sitting on a plane or in a restaurant (the food is that good!) or simply having a relaxing night-time freshen-up with the Premium amenity kit – flying Premium with Virgin Atlantic makes a big difference.

Don’t forget!

You’ve got the chance to fly Premium to Jamaica with Virgin Atlantic, stay at the JOIA Rose Hall by Iberostar and get stuck into a fun and luxurious itinerary of activities and experiences, all for free!

Wondering how you can get such an opportunity?

Check out the details here